Care More

Nearly 25 years ago, Karen Moore gave our company her name. Even now—as a multi-location firm with team members spread across three time zones—we strive every day, with every project, to show why she did.

Meet the team that cares about your business as much as we do our own.

Leadership Team

  • Photo of Karen Moore, APR, CPRC

    Karen Moore, APR, CPRC

    Founder and CEO

    Karen Moore is a CEO, author, public speaker and community leader, but at the core of her being, she is a seeker. She rises early each morning for a routine that includes meditation and prayer, catching up on world news and watching one TED Talk. Her insatiable passion for discovery and learning has powered Moore through a quarter-century of success as the creative agency of choice for clients across the country.

  • Photo of Terrie Ard, APR, CPRC

    Terrie Ard, APR, CPRC

    Chief Operating Officer and President

    Terrie is a visionary leader who has an innate ability to identify trends and position Moore for success. As COO and president, she oversees the firm’s account servicing and production teams where she is focused on expansion and working with clients who are making a positive difference in the world. As an innovator and trendsetter her passions live in growing business, developing employees and cultivating a culture that makes Moore a place where talented people want to stay.

  • Photo of Jordan Jacobs, APR, CPRC

    Jordan Jacobs, APR, CPRC

    Senior Vice President

    Jordan leads the Moore team as senior vice president of client services where she understands the goals, objectives and desired outcomes of each client, whether B2B, B2C, government, an association or nonprofit. Her expertise has driven powerful results for clients while her open style of communication makes her a trusted counselor to leadership, team members and clients.

  • Photo of Nanette Schimpf, APR, CPRC

    Nanette Schimpf, APR, CPRC

    Vice President

    With more than two decades of experience in integrated communications, Nanette harnesses her boundless energy to generate big wins for her clients. As vice president, she manages a large number of projects and inspires the Moore team as a role model through the team building activities she plans. Known internally as a SWAT team member, clients and team members alike count on her steady leadership and dogged pursuit of innovative solutions. Once she sets a goal, she will make it happen.

  • Photo of Audrey Morris Goff

    Audrey Morris Goff

    Vice President

    With over a decade of experience, Audrey’s unmatched expertise in advertising and business development have helped her develop a sixth sense in motivating audiences and helping clients surpass their business goals. As vice president, she is a skilled leader and collaborator, overseeing MCG’s Denver and South Florida offices, as well as the agency’s advertising vertical. She is a highly effective communications strategist who is most in her element when helping clients identify ways to tell their story and engage their audiences.

  • Photo of D'Arcy Toffolo

    D'Arcy Toffolo

    Executive Managing Director

    With two decades of experience building brands through connected experiences, D’Arcy helps clients address these challenges. D’Arcy’s motto is to always think smarter about how to use data and insights to reach the consumer at the right time, right place and with the right message. Her insights-led ideas enable clients to authentically connect with customers when they are out living their lives, looking to engage, and ready to transact.

  • Photo of Jamie Fortune, APR

    Jamie Fortune, APR

    Managing Director

    Talented researcher, writer and one of Moore’s most tenured team members, Jamie is passionate about making a difference through her work.  As an innovative communicator, clients win when she is on their side. Jamie is widely regarded for her expertise in special projects, advocacy research and campaigns, and crisis communications.

  • Photo of Fern Senra-James, APR

    Fern Senra-James, APR

    Managing Director

    A tenacious force for change and a master of logistics, Fern powers results through creativity. As a strategic adviser of the Moore Advocacy team, Fern brings expertise and knowledge to Moore’s largest clients and to his colleagues. With expertise in English-and-Spanish-speaking markets, Fern has well-established relationships with reporters covering various industries and is a pro at securing media coverage. He also excels in unifying diverse voices, managing partnerships and elevating causes through branding.

  • Photo of Darren Allen, UXC

    Darren Allen, UXC

    Managing Director of UX

    Darren is Moore’s usability expert, who values research and works to truly understand how specific audiences interact with digital media. He has more than 15 years of digital design experience and is one of only 2,750 people in the world to earn UX Certification from the Nielsen Norman Group. With his knowledge and vision, Moore is a leader in user testing, which allows clients to have confidence in their digital products.

  • Photo of Abby Davis

    Abby Davis

    Director of Client Development

    Resident hustler, Abby excels in understanding audiences and in developing strategic partnerships and alliances. She builds strategies, analyzes market segments, and creates opportunities for Moore to make an impact. Abby’s insights from her time on the account servicing team help her thrive in her role prescribing the right marketing solutions for prospective clients.

  • Photo of Christy Fox

    Christy Fox

    Director, South Florida Office

    Christy comes to Moore with a unique background. For 10 years, she dedicated her career to elevating the story of the Monuments Men and ensuring that these WWII heroes received the recognition they deserved. That experience, combined with her agency work in New York City and her passion for her hometown of West Palm Beach, make her a natural leader for Moore in South Florida. She offers clients local and national connections for building their brands.

  • Photo of Richard Moore

    Richard Moore

    CFO & General Counsel

    Richard is a CFO, attorney, community leader, martial arts instructor, and veteran. As CFO, Richard ensures that Moore’s financial operations support excellent customer service and results for clients. As legal counsel, he is a resource to the staff on contracts, intellectual property rights and business law. His financial and legal expertise have been an integral part of Moore’s growth and has been a key leader in the agency’s development and expansion.

  • Photo of Andrea Blount

    Andrea Blount

    Business Manager

    As business manager, Andrea’s financial expertise positions Moore’s clients and employees for success. She maintains open channels of communication and sees every number – from budgets to project hours – as an opportunity to help Moore as well as clients exceed goals. Andrea manages daily financial operations and provides insight that empowers the agency to plan for the future.

No Buzzwords Here

At Moore, you won't find any unicorns, gurus, or ninjas. Instead you'll find yourself surrounded by the most accomplished marketers, designers, advertisers and business strategists in the industry. And we’re pretty good at what we do.

Yeah, but what's it like at Moore?

Good question - we get asked that all the time. You can learn a bit more about the Moore DNA on our culture page.