Work
Work

Developing The STEM Talent Pipeline
Moore and educators have perfect chemistry.
PhRMA tapped Moore to develop an integrated distance learning resource for its STEM Talent Pipeline about the emerging COVID-19 crisis. They wanted to inform middle school-aged students in a way that was educational and engaging but not sensational. Anchored by an animated video with supporting curriculum, this campaign promotes STEM — science, technology, engineering and math — as worthy of study and career consideration. It earned both Gold Addy and Gold Telly awards.


