Work
Work

Florida Department of Education

Career and technical education deserved a rebrand.

To address pandemic-related job impacts, Moore helped the Florida Department of Education launch “Get There,” a campaign to rebrand career and technical education as a fast, affordable and exciting pathway to in-demand, higher-wage careers.

In a year, Moore’s campaign garnered more than 21,000,000 impressions, 70,000 ad click throughs, 2,900 college website clicks and 25,000 toolkit downloads.